About Me

Enterprise engineering, personalization, MarTech, and practical AI

Portrait of Parsiya Keshavarz

Who I Am

I'm Parsiya Keshavarz, a senior technical consultant and solution engineer. Since 2018, my path has moved from C#/.NET full-stack development through enterprise frontend engineering and modernization into personalization, customer data, MarTech, and AI/LLM solution design.

I work between business stakeholders and engineering teams: clarifying requirements, shaping architecture, and still building production software. My strongest work includes enterprise integrations, Adobe and Salesforce platforms, TypeScript libraries, document automation, and a live AI-assisted maritime product.

What I Do

AI Systems & Applied ML

Designing agentic systems, RAG and search, evaluation workflows, guardrails, and LLM integrations around real product needs.

Full-Stack Development

Building enterprise interfaces and products with React, TypeScript, Next.js, Vue, C#, and .NET.

Solution Design

Translating business requirements into platform capabilities, reusable libraries, typed contracts, and maintainable architecture.

Technical Consulting

Connecting markets, business stakeholders, enterprise IT, data teams, and engineers across complex delivery environments.

Skills & Technologies

TypeScriptReactNext.jsAgentic AIMCP & RAGC# / .NETAzure / AWSAdobe TargetAdobe Experience PlatformSalesforce Data 360Salesforce AgentforceSolution architecture

Let's Connect

For questions about my work, projects, or technical background, feel free to reach out.